Technology is now a strategic differentiator. Adopting a digital attitude (‘How can technology push me forward?’) toward every challenge in your way will allow you to stand out from the crowd. Software has a key role to play in this. The right (tailor-made) software that efficiently supports your business processes will have a positive impact on your business results.
Still, this may not always seem feasible in practice. While business issues and requirements arise in rapid succession, there is often insufficient IT capacity in house to be able to respond quickly enough. Alternatively, it is unclear which element should be prioritized. Scaling up this capacity is often not possible due to the difficult situation in the employment market. As a result, the new developments that anticipate tomorrow – the company's future – are pushed back by the support activities that are required to keep things running today. Do you have enough focus to optimize your existing business so that it continues to meet the standards of today and tomorrow? Placing the right amount of focus on every aspect is usually impossible – but there is help on the horizon.
